THC Vape sampling plan for the EU

Sell-through notes for the shop floor

A THC vape programme only works when three numbers agree: your shelf price, your reorder cycle and your defect tolerance. Change one and the plan moves. We build assortments around those three and we say so up front rather than after the invoice.

Bundle a device with a consumable and the reorder rhythm changes from occasional to weekly. That single merchandising decision often does more for monthly revenue than a price promotion.

Counter space is finite. Three well-chosen SKUs outsell nine crowded ones, and the empty space signals a curated range rather than a clearance table.

Transit, consolidation and timing

We ship from Shenzhen and Guangzhou: air express for samples and part loads, sea freight for volume. Typical production lead time is 12 working days after artwork approval, plus transit. We quote both routes so you can see the trade-off instead of guessing at it.

Damage in transit is nearly always a packing decision, not bad luck. Double-walled cartons, internal dividers and a drop-tested configuration cost a little more and save the argument at the other end.

The checks behind every shipment

9 separate checks run before a carton is sealed: electrical, mechanical, leak, finish and packaging. Anything outside tolerance is quarantined the same day and reported to you, rather than shipped with a hope and a discount.

A 0.5 percent defect rate sounds excellent until it lands on a 600 unit order and you are handling three returns in a week. We quote realistic rates per category and we credit in advance for the known failure modes.

• Consolidated or split shipping, quoted both ways
• Cartons drop-tested and pallet-counted for clean freight
• Specification locked in writing before production starts
• Mixed SKU cartons to spread first-order risk
• Standing reorder schedule with a fixed cut-off
• Seven-day defect reporting with replace-or-credit

Labels, closures and traceability

Labels are where good orders go wrong. Nicotine warnings, child-resistant closures, batch coding and market-specific text all have to be correct before the pallet leaves. We prepare test reports, declaration of conformity and safety data sheets for each shipment and we ask for your destination list early so artwork matches the market.

Artwork approval is a two stage process: a digital proof for text and layout, then a physical dummy for colour and finish. Skipping the dummy is the single most common cause of a reprint.

Specification summary

If any of this is unclear, the fastest route is a message rather than a meeting. Send the market you sell into and the price band you work in, and you will get a specific answer instead of a brochure.

Frequently asked

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